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    "Advice to clients is not and should not be simply the practice of a trade, but rather enabling one to bring to bear one’s entire experience and knowledge for the benefit of a client"

    With more than 30 years' experience in intellectual property law and in particular trade mark law, 25 of those years practicing in Europe, John Olsen advises clients on selection, acquisition, exploitation and enforcement of trade mark rights throughout the world. His hands-on approach is unique in helping clients to understand the inter-relationship of IP rights worldwide and to ensure that their trade mark enjoys as much exclusivity as possible. John advises individuals through to multi-national companies.

    "In the knowledge economy, if you grant that intangible rights are at the core of that economy, then one must deal with those rights from inception to creation, through to management and exploitation – a complete service. Otherwise clients will receive disjointed advice resulting in inconsistency. To benefit from existing rights one must be consistent"

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