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    Edwards Wildman’s Heather Stone Analyzes Impact of SEC Rule Lift on Marketing for Alternative Asset Managers in Pensions & Investments

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    Heather Stone, a Boston-based partner and chair of the Fund Formation Practice at Edwards Wildman, discussed how the SEC's lifting of the 80-year ban on marketing and solicitation could improve some information flow for institutional investors and potential investors in Pensions & Investments. In the article, "Despite Rule Change, Some Alternatives Managers Won't Embrace Marketing," Stone said, “My hypothesis is that for sophisticated limited partners, they will have this new rule as another arrow in their quiver. You (alternative investment managers) have no excuse of why you don't need to give me this information. You will have to flat out say you don't want to give it to me.” Furthermore, Stone added, "At the end of the day, it's all about information.”

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