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Gregory Casamento is a member of the Firm’s Board of Directors, co-chair of the Firm’s Business Technology Group and chair of the Firm’s Advertising, Marketing & Social Media Section. Greg focuses on business, commercial, advertising, technology and intellectual property litigation and arbitration. As an experienced litigator and trial lawyer, his experience includes litigating Lanham Act disputes, trademark and trade dress infringement claims, unfair competition and false advertising actions, copyright, contract, trade secrets, non-compete and restrictive covenants disputes, and technology issues. His practice often results in his seeking or defending against temporary restraining orders and preliminary injunctions on behalf of his clients, resulting in his having a high level of knowledge and experience in this area.
In the technology side of his practice, Greg advises clients on a review of their e-business and e-process systems to ensure those systems create admissible and enforceable electronic signatures, contracts and records in accordance with ESIGN and the Uniform Electronic Transactions Act (UETA). Greg also assists clients with their e-discovery, e-vaulting, e-contracting, electronic agreements, information management, data security breach, risk management, IP protection and related issues.
Greg has been on the forefront of advising clients about the legal risks associated with social media, including contracting, litigation, employment, trademark, copyright and privacy issues, as well as developing corporate social media policies.
Prior to joining the firm, Greg served as a Judge Advocate in the U.S. Navy, where he was awarded the Navy Achievement Medal for his defense of service members in courts-martial and the Navy Commendation Medal for his prosecution of service members in courts-martial.
Education
- Command & Staff Diploma, Naval War College, 2000
- J.D., Boston University, 1996
Paul J. Liacos Scholar Managing Editor, Boston University International Law Journal - B.S.B.A., Boston University, 1992
Full wrestling scholarship Dean's List
Bar Admissions
- New York, 1998
- Massachusetts, 1997
- U.S. Supreme Court
Admitted To Practice
- U.S. District Court for the Eastern District of New York, 2001
- U.S. District Court for the Southern District of New York, 2001
- U.S. Court of Appeals for the Armed Forces, 2002
Representative Experience
Business Technology & e-Matters
- Counsels clients on all issues relating to e-records management, e-signatures, e-contracting, e-records, e-admissibility, e-vaulting and e-discovery in accordance with ESIGN, UETA and the rules of evidence.
TRO/Preliminary Injunctions/Restrictive Covenants
- NYCB v. Pourro and Murphy, Sup. Ct. Nassau County, NY. Defended bank executives from TRO/Preliminary Injunction action brought by clients’ former employer alleging breach of restrictive covenants. Obtained award of attorneys’ fees in subsequent related action.
- BMC Software v. Sharpe. Sup. Ct. New York County, NY. Represented BMC Software in a dispute involving the breach of restrictive covenants and the theft of trade secrets by one of BMC’s former New York sales representatives.
- U-Haul v. Universal , Sup. Ct. N.Y. Co. Obtained a TRO on behalf of U-Haul effectively shutting down Universal’s business operations thereby forcing a settlement, and obtained a six-figure judgment for the client that resulted in the closure of six competing truck rental locations and a six figure settlement.
Trademarks, Marketing & Advertising
- Care Comm v. PBM et al., West. Dist. Ky. Defended PBM Products and others in federal trademark infringement action. Conducted depositions of Plaintiff and expert witness and motion for summary judgment, which resulted in the dismissal of the trademark infringement claims brought against his clients.
- Provides advice to a variety of clients on trademark and related unfair competition issues.
- Handles all areas of Advertising and Marketing issues and disputes.
Administrative Proceedings
- New York State Dept. of Insurance. Representation of clients before the Department of Insurance on licensing and related issues.
- Secretary of Labor v. U-Haul, OSHRC. Litigated 9 OSHA citations (repeat, serious and other classifications) and the corresponding fines, which were all resolved through a settlement agreement dismissing three citations, reclassifying three serious citations to other, and reducing the total fine paid by his client by over 95%.
- SEC Investigations. Represented parties in several SEC Investigations.
Contract & Insurance
- Unity Management and Decter v. Select Ins. Co., Sup. Ct. N.Y. Co. Obtained dismissal of claims seeking coverage ($2.83 Million), punitive damages and attorney’s fees under an investment advisors insurance policy by the insured company and one of its directors.
Reported Decisions
- Honkala v. U-Haul, 2002 N.Y. Slip Op. 09407
- HSBC Bank USA, N.A. v. A.T.A Constr. Corp., 2009 U.S. Dist. LEXIS 43928; 69 U.C.C. Rep. Serv. 2d (Callaghan) 515 (E.D.N.Y. 2009)
- Care Comm, Inc. v. PBM Prods., 2007 U.S. Dist. LEXIS 19812 (W.D.Ky. 2007)
- Riverside Mktg., LLC v. SignatureCard, Inc., 425 F. Supp. 2d 523 (S.D.N.Y. 2006)
Publications & Presentations
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Contributor,
"TCA’s AdMark Buzz,"
Locke Lord LLP
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Co-Author,
"
Locke Lord QuickStudy: The Status of Cell Phone as Carcinogens Litigations
,"
Locke Lord
(February 8, 2012)
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Co-Author,
"
Locke Lord QuickStudy: Adopting Zubulake, New York Appellate Court Upholds Sanctions for Spoliation of E-Mail
,"
Locke Lord
(February 1, 2012)
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Co-Author,
"
Locke Lord QuickStudy: Court Rules Website Operator Not Liable Without Specific Knowledge of Copyright Infringement
,"
Locke Lord
(January 25, 2012)
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Contributor,
"Legal Strategies in Social Media,"
Locke Lord Brochure
(January 24, 2012)
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Co-Author,
"
Locke Lord QuickStudy: Social Media Site Ownership - Who Controls Your Account?
,"
Locke Lord
(January 23, 2012)
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Co-Author,
"
Locke Lord QuickStudy: NAD Approves Using Promotion to Increase Facebook “Likes” For Marketing
,"
Locke Lord
(December 14, 2011)
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Co-Author,
"
Locke Lord QuickStudy: Scope Broadens for Regulation of Online Data Collection for Behavioral Advertising
,"
Locke Lord
(December 13, 2011)
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Co-Author,
"
Locke Lord QuickStudy: Congressmen Ask FTC to Investigate Secret Use of Supercookies for Behavioral Advertising
,"
Locke Lord
(November 30, 2011)
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Presenter,
"
Locke Lord: Your Social Media Professionals
,"
Locke Lord
(November 2011)
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Co-Author,
"Locke Lord QuickStudy: Think Your Ad or Package Claims Have Adequate Substantiation?,"
Locke Lord
(October 24, 2011)
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Contributor,
"eMatters,"
Locke Lord
(September 2011)
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Contributor,
"eMatters: A 6-Point Framework,"
Locke Lord
(September 2011)
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Co-Author,
"Locke Lord QuickStudy: FTC Considers Updating Online Advertising Guide,"
Locke Lord
(June 21, 2011)
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Co-Author,
"Locke Lord QuickStudy: Barwick v. GEICO,"
Locke Lord
(April 13, 2011)
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Co-Author,
"Locke Lord's QuickStudy: The New York Wage Theft Prevention Act,"
Locke Lord
(March 16, 2011)
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Contributor,
"Looking Ahead 2011: Technology,"
Locke Lord
(January 26, 2011)
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Contributor,
"Looking Ahead 2011: Trademark, Copyright and Advertising,"
Locke Lord
(January 26, 2011)
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Co-Author,
"Client Alert: FTC Unveils Proposed New Guides for Environmental Marketing Claims,"
Locke Lord
(October 13, 2010)
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Co-Author,
"Client Alert: SMS “Text Message” Advertisers Beware,"
Locke Lord
(June 10, 2010)
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Co-Author,
"Client Alert: FTC Extends Deadline for Identity Theft Red Flags Rule Until December 31, 2010,"
Locke Lord
(June 2, 2010)
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Co-Author,
"Client Alert: Sellers and Buyers of Wholesale Petroleum Products Beware: Newly Effective FTC Energy Market Manipulation Rule Creates Potential Liability,"
Locke Lord
(November 5, 2009)
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Co-Author,
"Client Alert: New FTC Guidelines - “Results May Vary,” Social Media Marketing and Celebrity Endorsements,"
Locke Lord
(October 15, 2009)
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Contributor,
"e-Matters: ESIGN Workshops,"
Locke Lord
(October 1, 2009)
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"Implications Of Google AdWords Class Actions,"
Law360
(July 30, 2009)
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Co-Author,
"Client Alert: Another Yellow Light for FTC’s Enforcement of Red Flags Rule,"
Locke Lord
(July 30, 2009)
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Co-Author,
"Client Alert: The Red Flags Waive for Thee! Extended Red Flags Rule Compliance Deadline is August 1, 2009,"
Locke Lord
(July 14, 2009)
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Co-Author,
"Client Alert: Class Action Suits Against Google’s AdWords Program May Have Dramatic Effect on Trademark Owners,"
Locke Lord
(June 9, 2009)
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Co-Author,
"Client Alert: The Expansion of Privacy and Data Breach Protection and Notification Laws: Changes are Coming Your Way,"
Locke Lord Bissell & Liddell LLP
(May 14, 2009)
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Co-Author,
"e-Matters Alert: 2008 Case Law Review"
(January 26, 2009)
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Co-Author,
"Client Alert: Troubled Asset Relief Program - Understanding the Opportunities and Risks,"
Locke Lord
(October 3, 2008)
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Co-Author,
"Client Alert: President Enacted New Federal Rule of Evidence 502: But Risks Still Remain for Inadvertent Disclosures,"
Locke Lord
(September 26, 2008)
Events
- International Trademark Association (INTA) 2011 Annual Meeting (May 14-18, 2011)
- FTC's Red Flags Rule (February 17, 2011)
- Advertising and Marketing Law: Emerging and Hot Topics (January 27, 2011)
- Blue Frog's 6th Annual User Meeting (June 23, 2010)
- 2010 Advertising and Marketing Law: Emerging and Hot Topics New York, NY (May 13, 2010)
- "Internet Advertising Law Green Deceptive Advertising Law," The Essentials of Advertising & Marketing Law (Chicago, 2009) Chicago, IL (September 13, 2010)
- The NYC Attorney Fees & Legal Billing Program: "It's All Local"
- "Internet Advertising," The Essentials of Advertising & Marketing Law (Dallas, 2009) Dallas, TX (May 6, 2009)
- Locke Lord Webinar for Life Insurance Direct Marketing Assocication (LIDMA)
- MBA’s National Technology in Mortgage Banking Conference and Expo
- 2009 National Compliance Summit (2/20/2009)
- LOMA Emerging Technology Conference
- Speaker, e-Matters (Los Angeles)
- Life Insurance Direct Marketing Association (LIDMA) 2008 Fall Meeting and Business Showcase
- eSign Anywhere™ Webinar: Implement eSignatures Across All Business Channels
- e-Matters (Dallas)
- e-Matters (Houston)
Professional History
- Partner, Locke Lord LLP
- Member, Locke Lord LLP Board of Directors
- U.S. Navy, JAGC (1996 - 2000)
Professional Affiliations & Achievements
- Member, Association of the Bar of the City of New York
- Member, New York State Bar Association, Federal and Commercial Litigation Section, Intellectual Property Section
- Member, South Jersey Wrestling Hall of Fame
- Neutral, New York Supreme Court, Commercial Division Mediation Program
- Member, International Trademark Association (INTA)
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